Threesixty Coffee

Threesixty Coffee

A fresh new brand identity to match the product inside the bag; a product that explores distinct and unique coffees from around the world with brilliant blends and delicious single origins.

Branding
Illustration
Packaging
Art direction

Branding
Illustration
Packaging
Art Direction

 

In desperate need of a refresh and under threat of being pulled from the shelves, the coffee brand needed a complete overhaul in order to stay relevant and fresh amongst the many competitors on the shelf.

A new logo was created making use of negative space to give a sense of discovery and the use of bright, contrasting colours match the essence of each origin. Combining these items with bespoke illustrations for each coffee gives a real sense of adventure.

Agency credit – Cygnus

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